Tough Guide 2011
The MIPIM Tough Guide is developed every year as a delegates guide to surviving the conference. For those that haven’t heard of MIPIM before, it’s a property conference that takes place in Cannes during March and is four days of extensive meetings, networking and extremely late nights.
The events section in the guide is an invaluable listing as to what’s on, where and the type of event it is and whether it’s invitation only or not. This year we had over 100 events listed which were as diverse as a talk by Boris Johnson on the London stand, private dinners, Roundtable discussions through to beach volleyball.
The guide is produced in conjunction with FD who run the press office out at MIPIM and this year it was circulated by Property Week for the first time as part of its interactive magazine. It was also available to download via the Tough Guide website.